Specialization or Jack of All Trades: Which is More Valuable in Digital...
A few weeks ago, my dishwasher decided to mysteriously stop working. Instead of cleaning my dishes, it spewed hot water and soap suds from the bottom and sides every time I tried turning it on. So I...
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My Online Marketing Dream Team
If you work in digital marketing, then you’re life basically revolves around numbers and statistics. Well, here’s a number for you: 43.8. What’s the significance of that number you might be asking?...
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2014 Online Marketing Year in Review
When you work in the online realm on a daily basis, it can be easy to forget just how quickly things can change. Companies, websites, programs, software and search engines spring up, die off, and...
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Focus On These 3 Areas for Online Success in 2015
There are a lot of moving parts to a successful digital marketing campaign. Each part can more or less fall under one of three categories of media – paid, earned, and owned. Paid media is basically any...
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